written by Melissa Brandman
How would you describe your skincare routine?
Overly complicated? Too expensive? Non-existent?
No matter where you find yourself in your skincare journey, there is a Japanese skincare routine that works for your skin type and your budget.
So what exactly is Japanese skincare? Picture Japanese skincare as the Marie Kondo of beauty routines: minimal, uncluttered, and joyful.
The key to every Japanese skincare routine is the pursuit of mochi-hada skin, a nod to Mochi desserts, and their deliciously plump, pillowy-soft look and feel. Instead of using painful exfoliants and modern-day torture devices to get “good” skin, Japanese skincare keeps things simple, with a focus on hydrating and nurturing your way to healthy, glowing skin.
For all you ladies (and gents) out there with no spare time for a complicated skincare routine, this is the skincare routine for you! Japanese skincare features simple, easy to follow steps and a minimal number of products, which means there’s a J-beauty skincare routine to suit your skin type, your schedule, and your wallet.
There are 3 basic steps that every Japanese skincare routine features: (1) Double Cleansing, (2) Japanese Toner, and (3) Moisturizer. That’s it! Which means you have no more excuses – it’s time for you to try a Japanese skincare routine.
HABA (short for “Health Aid Beauty Aid”) is a Japanese skincare line that features naturally-sourced and non-toxic ingredients designed to help maximize your skin’s natural ability to soothe and heal itself. HABA is free from parabens, sulfates, artificial colorants, and artificial fragrances, perfect for all skin types. HABA has designed a simple 3-step routine that’s the perfect introduction to J-beauty skincare:
Step 1: Moisturizing Oil Cleanse.
The HABA Squa Cleansing Oil is a makeup remover and cleanser all in one, featuring squalane oil and hibiscus flower extract to gently cleanse and remove dead skin cells while it softens skin. This cleansing oil combines the two-step double cleanse into one product, making the Squa Cleansing Oil perfect for women with no free time to spare.
Step 2: G-Lotion Toner.
The HABA alcohol-free toner features bamboo extract and deep-sea minerals to help soothe inflamed skin, prevent acne and smooth and soften skin. After cleansing your face, apply G-Lotion to the skin using your fingers or a cotton ball. You adjust the amount of G-Lotion you apply for your skin tone and the current weather conditions.
Step 3: Moisturizer.
No matter your skin type, there’s a HABA moisturizer that will work wonders. HABA’s Squalane is a face oil made from shark liver oil — squalane mimics the skin’s natural sebum production, making squalane oil non-comedogenic, perfect for even the most sensitive skin. If you prefer a more traditional moisturizer, the VC Squa Milk features a unique combination of squalane oil with vitamin C to help brighten skin while it moisturizes.
Now that you’ve seen how simple a Japanese skincare routine can be, you can begin to layer in additional steps to help combat skin issues and irritants. The HABA Absolute Brightening Serum features a botanical extract blend of Chinese peony bark, white tea, and kiwi paired with vitamin C to help lighten dark spots and brighten skin’s overall look and appearance.
When it comes to skincare routines, J-beauty is revolutionary in its simplicity. With just 3 simple steps, you can begin to transform your skin from dull to glowing in less than 5 minutes a day!
Guest Author:
Melissa Brandman
www.melissabrandman.com
IG @melissabrandman
HABA America Official Brand Website
www.HABAAmerica.com
IG @habaamerica
FB @habaamerica